Your Digital Marketing Experts

We deliver results. Increase your sales with our proven analytical approach to digital marketing.

Increase your Profit Margins with our digital marketing services 

Web Works operates as an on-demand marketing department for clients with a focus on building relevant website traffic through virtual marketing meetings.

Our disciplined approach will help you achieve higher rankings in the search engines for high buyers intent keywords based on your website's Google Analytics traffic reports. Our meetings to review these traffic reports include key "action items" for updating your website, building copy, designing graphics, shooting photos / video, and troubleshooting technical issues to earn top placement in the search engines organically and in the paid advertising positions.

Many of our clients meet once a month, others quarterly, and some simply call when they need a quick update.

Marketing websites is a passion, not a hobby at Web Works. We truly enjoy both the technical and creative aspects of creating effective websites with one goal in mind: make our clients money.

Accountability & Transparency  

Each month Web Works reviews and presents Google Analytics reports, then recommends 4-5 action items. The purpose of these action items is to maintain and build website traffic, while teaching the client the techniques and industry tools.

Often these recommended action items are implemented into the website during the meeting. Any other work needed to be completed outside of the meeting can be done by the client or managed by Web Works. Client participation is encouraged.

Almost two decades of marketing experience ensures the best use of our client’s time and attention.

Never a contract

If we don't make you money, then you don't need us.

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Strategy

Using the latest technology and system knowledge, our team develops a personalized plan of action for each client based on the information and feedback we receive from you during our initial analysis meeting.

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Design

We develop modern, responsive designs for your website, advertising campaigns and social media platforms. We know design often serves as a first impression, so we work hard to make each impact reflect the individuality and uniqueness of your business.

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Development & Updates

Our talented team of developers build results-oriented websites that rank on all search engines, compatible with mobile devices and user-friendly. We can also update your existing site to comply with your standards.

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Content Development

Content is king. We understand the importance of copy, so we have copywriters on hand to create custom copy, or to review and audit content submitted to us by our clients. Every sentence is checked for spelling and grammatical errors and embedded with keywords. Not a writer? Not a problem!

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SEO

Want to show up in search results? Our Search Engine Optimization (SEO) experts have extensive knowledge on current SEO practices and Google algorithms that allow us to optimize all of our websites. We can give your company's digital presence the boost it needs.

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Advertising Campaigns

We build each of our campaigns to produce the best results possible. We manage Google Ads, Bing ads, YouTube pre-roll video ads, Amazon ads, re-marketing and social media campaigns for our clients.

Services Overview

  • Professionally Designed Websites

  • Organically Ranking Websites

  • Pay Per Click Advertising (PPC)

  • Secure Hosting

  • Responsive Design

  • E-commerce Integration

  • Search Engine Optimization (SEO)

  • Eye Catching Graphics

  • Content Development

  • Shopping Carts

  • Email Marketing

  • Video Production

  • Tracking and Analytics

  • Social Media Consulting

  • Lead Management Tools

  • Custom Quote Forms

  • Mobile Optimization

  • Amazon Marketing Services

  • Domain Management

  • Retargeting Advertising Campaigns

  • Content Management System

  • Product Photos and Videos

  • Copy Writing / Auditing

  • Results Driven Marketing Strategy

Why Web Works?

Helping businesses and marketing websites is a passion, not a hobby for us. We truly enjoy both the technical and creative aspects of creating effective websites with one goal in mind: make our clients money. Call us today for a no hassle marketing consultation and a list of our referrals.

Our Expert Team:

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Dylan Balle

Owner / Operator

Dylan is the founder and owner of Web Works. Since 2003, he has worked with local businesses to help grow and maintain a web presence for them. This experience has made him a "jack of all trades" when it comes to managing both the technical and creative sides of websites. His strongest skills are communicating with his clients and managing each project from start to finish.

Most of all, Dylan loves what he does, and it's readily apparent. You will always find him with a positive attitude, which, in turn, creates both a positive atmosphere and experience for everybody who comes in contact with Web Works.

Outside of the office, Dylan enjoys tennis, working out, traveling, and remodeling. He is also a faithful Cleveland Browns fan.

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Liana Carr

Strategist

Liana is originally from Weston, Ohio (West of Bowling Green). She graduated from the University of Toledo with a Bachelor's in Criminal Justice. Life experiences put her in a marketing path and has found digital marketing along the way.

She enjoys working with local clients and helping them grow their business. She thrives on landing page optimization, local search, email marketing, managing retargeting ad campaigns and providing solutions to complex challenges.

In her free time, she enjoys spending time with friends and family, bicycling and loves the beach.

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Brie Rapp

Designer

Brie, originally from Pemberville, Ohio, earned her degree in design at the School of Advertising Art in Dayton. She combines her love of both simplicity and attention to detail to create the most effective, goal-oriented design/marketing solutions possible.

She enjoys being part of Web Works because of the valuable experience with clients, direct problem solving collaborations, and being able to pursue her passion in creating successful graphic and website designs.

Aside from design, Brie spends most of her time with family, being active, and traveling.

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Alexa Sharp

Support

Alexa is a local of the Toledo area. Even from a young age she has appreciated all types of marketing, and continues to fuel her passion for digital marketing through Web Works. She's passionate about supporting her hometown and helping the local businesses grow and reach their true potential.

Through copy writing, PPC Management, Shopping Cart Development, SEO, Amazon Marketing and more, she enjoys learning about and getting to know each client, their service or products, as well as learning more about the diverse industries Web Works serves.

Outside of Web Works, she enjoys cooking, traveling and spending time with friends and family.

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Shaelyn Magers

Intern

Shae is a junior at the University of Toledo studying Marketing with a special interest in Digital Marketing. She is expected to graduate May 2021.

She is a driven and passionate student with many goals. In her free time, Shae loves to be with her two dogs, work out, spend time with friends and travel when she gets the opportunity. She loves to watch movies and listen to music, and she is trying to find more time to read. Shae also enjoys attending concerts and seeing live music just about anywhere.

In the future, she plans to stay local, however if an opportunity presented itself, she wouldn't mind moving around! She wants to work for a successful company assisting in just about anything marketing related. She would especially love to assist in digital marketing, advertising, social media, search engine optimization, etc.

Internship Opportunities

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Johannes Möhrle

Business Developer

Johannes is a German-born sales engineer with over 12 years in the field of product development, manufacturing and global sourcing with Carl Zeiss Corporation. This comprehensive global exposure has developed a strong technical aptitude and a understanding for marketing strategies and business. He provides what is necessary to enhance clients’ volume through Digital Marketing.

Outside of work he is a passionate cook and cyclist and thus has a keen understanding of having the right combination to fuel up for an adventure and the awareness of efficiency for going uphill.

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